Max Life Insurance Company Ltd. named cricketer Rohit Sharma and his wife Ritika Sajdeh as its brand ambassadors on Monday. Max Life has agreed to a two-year partnership with the new ambassadors in order to construct and enhance the significance of financial preparedness and security.
According to the organization, the mantra is to prepare mentally, physically, and financially for unexpected challenges.
The collaboration will increase lifestyle coverage consciousness in many of the more youthful eras and useful resources for the company’s growth.
Max Life Insurance makes use of the partnership to attain out to millennials and emphasize the significance of getting lifestyle coverage.
The company’s intention is to sell the Max Life logo ethos of valuing the “self” so that you can decide the right economic price to defend themselves and their families.
We believe that this collaboration will help drive life insurance awareness, particularly among the younger generation, by emphasizing the importance of staying protected in life early on and making a difference in their families, said Rahul Talwar, Max Life’s chief marketing officer.
“We are on an adventure to construct India’s maximum admired, relied-on existence coverage logo that provides on its promises, and our partnership with Rohit Sharma and Ritika Sajdehwill assist us along the way.”
The strong couple who’ve joined forces for her first logo marketing campaign exemplifies our aim of inspiring customers to feature extra costs to their lives.
This collaboration will strengthen Max Life Insurance’s trustworthy credentials and expand its appeal as a progressive brand,” he added.
Author: Divyanshu Yadav
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